What is a geographical indication?
A geographical indication (GI) is a name or sign used on certain products that corresponds to a specific geographical location or origin (for example, a town, region, or country). It signifies that the product possesses qualities, characteristics, or a reputation that is essentially linked to that place of origin. This form of intellectual property helps consumers to identify products with specific qualities linked to their geographical origin.
Internationally famous examples include "Champagne" for sparkling wine from the Champagne region of France, "Scotch Whisky" for whisky produced in Scotland, and "Parmigiano Reggiano" for cheese produced in a specific region of Italy.
Registration process and oversight
The MoE is the sole authority responsible for GI registrations in the UAE. Applications must be submitted to the MoE's Trademark Office, which now offers an online platform for both domestic and international applicants. Typically, applicants include producers' associations, cooperatives, or relevant government bodies.
To qualify for GI protection, applicants must demonstrate that the product's unique qualities or reputation are directly tied to its geographic origin. This includes identifying the specific region, describing the product's distinguishing features, outlining traditional production methods, and establishing enforceable standards that producers must follow.
Each application undergoes a formal examination. If a proposed GI conflicts with an existing trademark or previously registered GI, it will be refused. Accepted applications are published for a 30-day public opposition period, during which third parties may file objections. Once objections are resolved, the Ministry grants the GI registration, securing legal protection for the geographic name as a distinct IP right.
Once a GI is registered, any producer from the designated region who meets the product standards may apply to become a licensed user. These users are legally permitted to use the GI label on their products, ensuring that only genuine producers from the region can market goods under the protected name. This system preserves product authenticity and supports quality control.
The UAE's inaugural GIs
At the launch event, the MoE announced four flagship products as the first to receive GI protection:
- Hatta Honey – produced in the mountainous Hatta region, this honey is known for its purity and traditional beekeeping methods.
- Dabbas Dates (Al Dhafra) – a date variety from Al Dhafra in the western region of the UAE, celebrated for its rich flavor and deep-rooted agricultural heritage.
- Ras Al Khaimah Ceramics – traditional ceramics from Ras Al Khaimah, reflecting a long-standing legacy of craftsmanship.
- Traditional Palm Frond Handicrafts – handwoven items made from palm fronds across various emirates, representing the UAE's artisanal traditions.
These products are the pioneers of the UAE's GI program and will be the first to benefit from formal registration and protection. The MoE has also disclosed that 25 additional products – 13 food items and 12 handicrafts – are currently under review for GI recognition. The goal is to expand the list of protected GIs by the end of 2025, potentially bringing the total to at least 30.
Guidance for producers and trademark owners
The new GI system offers practical opportunities and responsibilities for both producers and trademark holders:
- For producers and cooperatives:
Parties that produce a local product with unique regional characteristics should consider applying for GI protection. Collaboration with other producers or local authorities is recommended to prepare a comprehensive application. Applicants will need to document the product's link to the region, including environmental factors, traditional knowledge, and production standards. Once registered, individual producers can apply to be licensed users. GI registration not only protects the product name from misuse but also enhances consumer trust and opens doors to export markets.
- For trademark owners:
Trademark holders should review their portfolios in light of the new GI framework. Geographic names that become registered GIs can no longer be claimed as exclusive trademarks. The law prohibits registering a GI that conflicts with an existing trademark used in good faith. Conversely, trademark applications that include protected GI names may be rejected or challenged. If your brand uses a regional name, ensure you are either an authorised GI user or adjust your branding to comply with the new rules. In some cases, trademark owners may benefit from GI registration as a collective certification of quality, but misuse of geographic names must be avoided.
Strategic implications and outlook
The launch of the federal GI registration system is a strategic move by the UAE to elevate the status of its local products on the global stage. By certifying the origin and quality of traditional goods, the system helps to preserve cultural heritage, supports rural economies, and enhances the competitiveness of UAE-made products.
For clients in the food, agriculture, and artisanal sectors, this development presents a valuable opportunity to protect and promote their regional products. At the same time, it introduces new compliance considerations for brand owners and marketers.
Need assistance?
Our IP, Technology and Commercial team advises on all aspects of Geographical Indications (GI) registration, licensing, and enforcement in the UAE.
Special thanks to Mona Matouri, Senior Paralegal, for preparing this legal update.
